Nabisco mocks customers upset about a drag-queen Mother’s Day cookie ad. Burger King subtly encourages people to throw its milk shakes at anti-European Union populists. And a beer company advocates hitting such people "over the head with a brick.” Welcome to the new corporate activism and the principle "The conservative customer is always wrong.”

There was a time, not long ago, when businesses largely adhered to the old advice "Never discuss politics or religion.” And when explaining his lack of 1990s political activism, NBA legend Michael Jordan reportedly said, "Republicans buy shoes, too.” But that was before the advent of "woke” corporate activism.

There are, of course, the recent examples of big business threatening to leave states that enact politically incorrect (but morally correct) laws. For instance, Walt Disney Co., Netflix, and other corporations are claiming they may exit Georgia if the state’s new pro-life "heartbeat” bill goes into effect. Netflix has played this game before, too, having joined other entities in boycotting North Carolina after it enacted a pro-sanity "bathroom bill” in 2016. And the NCAA, NASCAR, and other businesses vowed to leave Indiana after the state passed its Religious Freedom Restoration Act in 2015. Sadly, Indiana and North Carolina both capitulated and watered down their laws to appease the "corporactivists.”

Hide Comments | Add Comment